The CIA’s presence on Twitter is bizarre. The CIA tweets because it wants people to view it as a legitimate and thriving part of American life. “The CIA’s use of social media is a continuation of the CIA’s intervention in popular culture that is vital to the legitimization of the Agency’s actions,” the study said. “The most popular CIA tweets are jokes, not threats,” the study said. Maintaining a presence on social media helps organizations like the CIA talk about themselves at a distance.